Why do we care what “the economy” is doing? You can’t control the weather, but you can invest in a rain coat or an umbrella. Anthony Mirhaydari, a market strategist at InvestorPlace reported on May 6 that “Payrolls jumped by 288,000 (vs. the...
Do you really think you should ignore the advice of inbound marketing and SEO experts and neglect the art of blogging? No! Of course not. That’s why you’re here. But, sometimes we all need a little pep talk. So let’s get started. 1. Be Consistently...
Fundamentals of Inbound Marketing Marketing your business on the internet can be complicated, frustrating, and painful. If you’re not careful you will end up a big loser, after spending hundreds of hours and thousands of dollars on strategies, methods, and...
The leading cause of small businesses failure is a lack of sales. As we talked about last month, lead generation poses the biggest challenge for B2Bs. Business to consumer (B2C) establishments like restaurants, party stores, or gas stations need lots of traffic...
Here at IXP we have respected Dave Ramsey for a long time. We appreciate his emphasis on debt-free living as well as his no-nonsense approach to personal finances. More recently, we have been reading and learning from Dave Ramsey’s book EntreLeadership, which...
Will you be spinning any yarns in 2014? Is blogging part of your marketing plan? Will your business grow, and how will you measure the growth? As the old nursery rhyme said: “Blah, blah, black sheep – have you any wool? Yes sir, yes sir – three bags...