5 Google Ads Best Practices

5 Google Ads Best Practices

If you are advertising your business on Google, make sure you are using these Google Ads best practices for maximum results. Google Ads is a powerful way to catch the attention of customers and generate more leads and sales. Whether you want to drive sales for your...

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5 Marketing Questions To Ask Yourself in 2020

5 Marketing Questions To Ask Yourself in 2020

A new year is here and with it comes a new decade! The beginning of a new year is a perfect opportunity to establish clear marketing goals for your business. (Of course it’s also a perfect opportunity to make cliche comments about “2020 vision.”) As you sit down to...

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Your Guide To Choosing the Right SEO Keywords

Your Guide To Choosing the Right SEO Keywords

So you’re excited about getting more traffic to your website through SEO? Great! One of the most fundamental steps that so many people get hung up on is choosing the right SEO keywords. If you feel the pressure to find home-run keywords and write pixel-perfect content...

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Harnessing the Power of Reviews and Testimonials

Harnessing the Power of Reviews and Testimonials

Reviews build businesses. Need proof? The Spiegel Research Center reported that displaying customer reviews increases conversion rates by 270%. Why are reviews so vital to your business success? How can you make the most of them? Let's explore the power of reviews and...

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Pillars of Web Design

Pillars of Web Design

What are the pillars of web design? Are there strong foundational principles of web design that stand up over time? Web design has changed a lot since the birth of HTML in 1990. I've been involved in web design, web development and online publishing since 1998, and...

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